Technology

Fitbit customers might want to sign up with a Google account beginning in 2023

Google purchased Fitbit in 2021, however till lately, it will have been simple to overlook that the 2 collaborated. It was solely lately that the ‘Fitbit by Google’ model was launched, shortly after the corporate launched new wearable units.

Sadly, it will not keep this fashion for lengthy.

9to5Google I noticed a brand new Fitbit help web site that goes into the main points of switching Google accounts on Fitbit. In a brief launch beginning “someday in 2023,” Fitbit will allow utilizing a Google account to log into Fitbit.

On the floor, it appears innocuous – individuals can have the choice to sign up with their Google account as a substitute of making a Fitbit account. However, it will not keep that manner. Elsewhere within the doc, it says:

“After we launch Google Accounts on Fitbit in 2023, a number of Fitbit purposes will likely be supported you want a Google account, together with signing up for Fitbit or activating new Fitbit units and options.” (emphasis ours)

And in case you select to proceed utilizing a Fitbit account, you may solely give you the chance to take action “so long as it is legitimate,” which Google guarantees “will final till at the least early 2025.” After that, Fitbit customers will likely be required to make use of a Google account. The search big guarantees to be “clear” with customers concerning the timeline for terminating Fitbit accounts. What do you get by switching Google accounts to Fitbit? Nicely, in line with the help web site:

“Google Accounts on Fitbit will help a number of advantages for Fitbit customers, together with single sign-in to Fitbit and different Google companies, industry-leading account safety, centralized privateness management of Fitbit person knowledge, and extra options from Google on Fitbit.”

One facet of that is the obligatory situation positioned on Google for the Fitbit acquisition to go forward is that Google couldn’t use Fitbit’s well being and wellness knowledge for its promoting enterprise. Nevertheless, it’s price remembering that the requirement was imposed by the EU and applies to shoppers within the European Financial Space (EEA). The help doc implies that the promise applies to all Fitbit customers – MobileSyrup has reached out to Fitbit for clarification on this.

Total, the change is not stunning, although it is troubling for anybody who needed to maintain their Fitbit and Google knowledge separate (technically, it will nonetheless be separate since binding commitments additionally require Google to maintain Fitbit knowledge in a separate “knowledge.silo” from apart from Google, at the least within the European Union).

You’ll be able to learn the assistance doc for your self right here.

Supply: Fitbit Through: 9to5Google

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